In my previous posting, I mention that our company provides top-notch American tour leaders AND unusually small group sizes – all at a price competitive with other top-tier companies offering similar tours, but in much larger group sizes.
How can we do this?
Simply put, we are a much smaller, highly specialized operation. We do not have the much greater operating expenses of the larger, more generalized companies. These companies must cover the salaries and insurance expenses for dozens of employees.
They also publish annual catalogs of their many trip offerings around the world. These catalogs are can be over 100 pages in size, and they are bulk-mailed to tens (or hundreds) of thousands of households. These catalogs make for great armchair travel and reference material – but the costs to produce and mail these is enormous, and those costs – along with all other operating expenses – are passed along to each and every client, in the form of higher mark-ups on the tours they offer.